List of Top 10 Online Ethnic Wear Shopping Destinations

“Wealth is not about having a lot of money; it's about having a lot of options”, quotes Chris Rock, an American comedian and actor. Running short of options for cool traditional attire this festive season? Let me help you with the 10 best online shopping websites for Ethnic wear shopping in India.

1. Jabong

With almost 50,000 options to choose from,  Jabong has been bang-on with their vast collection. An online marketplace with almost all the brands one can consider while hunting for Ethinc wear shopping, Jabong is a must consider online portal. A brand conscious audience must consider the exclusive range of Ethnic wear brands like ‘Sangria, ‘Satya Paul’s’, etc. You will find offers of up to 50% on most of its range of Attires. They are trying to lure customers with additional offers of 25% on minimum purchase of Rs.2000. Recent changes in the top management will bring in new ideas and will be interesting to see their new strategies considering the stiff competition.

2. Snapdeal

Known as one of the most famous Indian online shopping websites, Snapdeal has an attractive range of ethnic wear collection with great offers and discounts. Riding high with brands like Gili, Diya, Libas and Global Desi, they are offering discounts of up to 70%. With more than 5 lakh products, it is the perfect store to shop and save with affordable prices. We recommend trying out the vibrant range of stylish Anarkali Salwar suits and embroidered sarees for this festive season from Snapdeal. Anarkali suits and floor length tops are ideal options for weddings with their extensive variety of elaborate designs. If simplicity is your style statement, then an A line Salwar is something you can try out.

3. Ninecolours

This is probably the youngest online ethnic wear store in the list, but it is very impressive as far as the assortment and the collection is concerned. At an affordable price, it offers designer ethnic wear like latest designs of sarees, suits, designer lehengas, kurtis, gowns, Bollywood replicas and more. You can get it as a semi-stitched cloth with the option of customized fitting depending on your style and size. With Diwali round the corner, it is offering exciting offers and discounts all across its collection. Additionally, there is an extra discount of 15% on purchasing 3 or more merchandise which makes it a good choice for bulk shoppers or family shoppers. The collection of their Lehengas looks fresh and colours are pleasing. You can try their Bollywood inspired array and Diwali special collection with astonishing fabric and vibrant range of colours. With a fresh collection of brands like Laxmipati Sarees and Nakkashi Sarees, Ninecolours can be a good selection for women looking for Sarees this festive.

4. Flipkart

Indian origin online store, Flipkart has surprised one and all with its diverse collection of ethnic wear collection. After acquiring Myntra, Flipkart is aggressively poaching the online space with more brands of apparels and its Ethnic wear clothes are gratifying to the eyes. The variety of Georgette and Net Sarees are something to look for, but you cannot turn your eyes off  to their cliché Lehenga Cholis. Play smart and download their app to get additional discount of up to 10%. With their efficient supply chain, Flipkart can surely be a great option if you are running out of time and need to fill your wardrobe quickly.

5. Shoppers Stop

Starting as a Retail outlet in Andheri (Mumbai), Shoppers stop (Retail store) has been a one stop destination for all kinds of apparels and accessories over the years. However, last few quarters have been tough as the profits are declining. They have relaunched the website and are back with a bang. The retail giant is offering some great deals for the online shoppers. Brands like Jashn and Ashika have displayed some brilliant designs and fabric for their high end users. Demarca is offering some great assortment of Resham Embroidery Sarees, with several colours. To look at par with its peers, Shoppers stop is offering extra 15% discount to online buyers.

6. Fashion and You

If you are looking for a Fusion wear this festival season, this is one place you cannot miss surfing. It is a perfect platform for someone to look traditional yet stylist carrying the western look. You can choose from a vast range of ‘Tunics’ and ‘Kaftans’ along with trendy and sober Skirts. Few ladies prefer keeping it fused as carrying Lehengas or Sarees are not everyone’s cup of tea. They are offering a good collection of Georgette sarees which is a blend of modern silhouettes and designs to provide a buoyant appeal to your style. Daily deals and additional discounts are available which builds in curiosity every day.

7. Amazon

The American giant is facing a tough competition from its peers, at least in Ethnic wear segment. It is still good enough to be at 7th best online destination for Ethnic wear. If the A-line Kurta’s or Salwar suit is your style for this festival, you can consider Amazon as it has vast variety and quick delivery option. It offers known brands like Biba, Kashish and Jiya with varied assortments. Adding its 30days return policy, Amazon is certainly a tryout option for all conservative online buyers to whom return policy plays a big role in decision making.

8. Ebay

Nosedived by its competitors from Indian Online space, EBay still has enough in it to make it to top 10 Ethnic wear online store in India. If you visit its website you will definitely fall in love with the collections on offer. Though the options for Festive wear are limited, it has a good variety of Bridal wear Lehenga Cholis and Anarkali Suits. Cotton and Linen Kurtis can also be an option to choose from if you are looking for some serious savings. No special promotional activity planned for this festive season, which is surprising, specially looking at the fierce competition.

9.Paytm

Paytm has slowly and steadily changed its brand image from being an online recharge store to an online shopping website. If you are looking for some cashback offers, you can consider this website as Paytm offers cashback offers up to 50% on ethnic wear shopping. Hence it is a good option for frequent shoppers. Though there are not many options to choose from, but it has a short and sweet range of Salwar Kameez and Sarees at affordable rates. Ladies, who get confused looking into thousands of options, can surely consider paytm and enjoy their cashback offer.

10. Styletag

This Bengaluru startup is another interesting option to be considered when you are stalking for an Ethnic wear online shopping portal. Styletag is inspired by the western style and the Indian essence; it has an enormous variety of designer sarees with cool colours. They have recently launched new app and are offering additional discounts on famous brands as well. The collection is fresh and a treat to watch, but is a bit on the expensive side of a wagon. One who is looking for fresh collection and is ready to spend some extra buck, do aim for Styletag by shopping on its App.